You can add a Facebook Pixel event directly to your forms, surveys and calendars. This pixel will then fire upon a submission of the form, survey or calendar. This is a default event that registers with Facebook as 'Submit Application' for a Form or Survey Submission and 'Schedule' for a Calendar Submission 

What you'll need:

• Your Facebook Pixel ID

Step 1: Form Pixel

• Navigate to the Form Builder.
• Select Your Form.
• Click Options > Input your Pixel ID into the Pixel Section.
• Integrate Form and Save.

Step 2: Survey Pixel

• Navigate to the Survey Builder.
• Select Your Survey.
• Click Options.
• Input your Pixel ID into the Pixel Section.
• Integrate Survey.
• Save to confirm your changes.

Step 3: Calendar Pixel

• Navigate to Settings > Calendar.
• Click in to edit the Calendar (Pencil Icon)
• Input the Pixel ID into the Calendar.
• Click Save.