The Affiliate Manager in Captivation Hub gives you a structured way to grow your business through referrals. You can build an affiliate program, track leads and sales, manage commissions, and pay your affiliates — all from one place. This article walks through how the system works and the core benefits it offers.
How the Affiliate Manager Works
Create Your First Campaign
Start by setting up an affiliate campaign. Choose your campaign source (a funnel, website, or course), configure the commission model, and add affiliates to the campaign. Once enrolled, each affiliate receives a unique referral link that tracks leads or sales back to them.
Track Leads
Affiliates generate leads using their referral links. Captivation Hub tracks which leads came through each affiliate, so you always have a clear picture of who drove what activity.
Manage Commissions
Set commission rules at the campaign level. You can reward affiliates for a qualifying lead, a sale, a flat amount, a percentage of revenue, recurring charges, or other commission models you configure. Commissions can be set to auto-approve or held for manual review before payout.
Process Payouts
After approving commissions, you can pay affiliates automatically through PayPal or manually using your own payment method — Stripe, bank transfer, Wise, check, or any other option that works for your business.
Business Benefits
- Expand Your Reach — Affiliates promote your products to audiences you might not reach on your own.
- Flexible Commission Models — Reward affiliates for leads or sales, depending on how your campaign is configured.
- Centralized Tracking — Monitor affiliate leads, customers, commissions, payouts, and campaign performance from one dashboard.
- Incentivize Growth — Affiliates are motivated to increase their efforts as their earnings grow with each successful referral.
Frequently Asked Questions
Q: How do affiliates track the sales they generate?
Affiliates use their unique campaign referral links. Any lead or sale that comes through those links is attributed to them automatically.
Q: Can I run multiple affiliate campaigns at once?
Yes. You can create and manage multiple campaigns simultaneously, each with its own commission structure, source, and affiliate roster.
Q: What commission options are available?
You can set commissions as a flat dollar amount, a percentage of the sale, per qualifying lead, or as recurring payments for ongoing subscriptions. Multi-tier commission structures are also available for more advanced setups.
Q: How does payout work?
Once commissions are approved, you can pay affiliates through PayPal (automated) or manually via your preferred payment method such as Stripe, bank transfer, or check.
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